Major League Soccer Philadelphia 2010 will unveil key pieces to the identity of the league’s newest club at Philadelphia’s City Hall on May 11. Hosted by Philadelphia Mayor Michael Nutter, the ceremony will unveil the club’s name, colors, logo and ticket pricing.

“We’ve created an authentic brand that reflects Philadelphia’s deep-rooted history and the wealth of feedback gathered from our supporters,” MLS Philadelphia CEO & Operating Partner Nick Sakiewicz. “The arrival of top-flight soccer in Philadelphia is about to feel decidedly more tangible.”

The club recently held a “Fan Vote” campaign enabling supporters to choose among four proposed team names or submit a write-in vote.

“Our team name, logo and colors will shape the foundation of our identity,” added MLS Philadelphia President Tom Veit. “The process of developing our character will continue when we hire a coaching staff, sign players and expand our front office. We’re dedicated to doing things the right way and building an organization that represents the hard work and passion of Philadelphians throughout the Delaware Valley.”